How to build goodwill
Goodwill is more like an emotion than a character or trait to be built. You can’t just create good-will out of nowhere or force it. Genuine good-will is always spontaneous and more like a positive reflex, i.e. you greet people; you help people not because you have to do it for the sake of looking good. It happens just like that. To be precise, good-will is something that springs naturally from the inside in individuals.
People express them well, while few find it difficult to express. It’s easy to find talents and skills, but with good-will, you become this complete individual that people can’t avoid.